Why Penelope?
- Committed to individual integrity, values and personal growth.
- Lived experience of being a professional woman from an ethnic minority and low socio-economic background.
- 25-year career in the private and social sector with 11 years’ experience as a leader.
- Experience coaching women in middle management roles to step into their power and take their place in senior leadership roles.
Penelope’s Coaching Approach:
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Out of the Box coaching that works with you to enable you to live the life you want and deserve.
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Transformational coaching that is client-led i.e. led by you and outcome-focused.
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Starting with the belief that you are whole, creative and resourceful.
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Understands the impact of past trauma on the present, our every day lives.
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E.g., dealing with life events like divorce, loss, bereavement, unable to have children, menopause, negative mindset, stagnant, believing you cannot aspire, living a life of scarcity.
Pricing
Stimulus Intense
- Ad-hoc intense coaching
- E.g. presentation or major life event
- 90 minutes one on one
- Email/ text support/debrief after
- Your personal coach in your corner with you.
Stimulus Power
- Check-in calls/ email/ text support
- Tools/ assessments
- 60 minutes one on one
- Eight sessions at a frequency that works for you
- Written coaching session reports
Should you be facing financial difficulties, please get in touch to access our Pay What You Can (PWYC) scheme. We also accept payment in installments.
Client Says

Prior to receiving coaching with Penelope at Stimulus, I was in a rut with my mental health, physical health and life goals. Life was a not a focal point and my head was a busy mess. I had little value of myself and measured who I was by others successes and negativity. I never took into account any of my achievements. Finding fault with myself was a weight that pinned me down and worrying about what others thought of me dominated my mind and everyday life. With a debilitating eye in the past, I found it hard to be able to look forward into the future and find purpose and any achievable goals.
- James K., Stuck in Life

Three words to describe my experience on the BME Leadership programme - Enriching, Engaging, Enabling. Every single moment. I was gifted with a new and a renewed learning experience. The conversations facilitated openness and better connections.
- Eva, Charity Coordinator

I was undecided about which course to do. I want to be a doctor and I haven't passed the entrance examination and my family don't want to waste time and money. I was unhappy and didn't feel like living. I made a desperate attempt to access coaching. Working with Penelope ma'am I was able to gain clarity on what I wanted to do, make realistic goals and work to achieve them.
Sukhvinder, Student India

I gained a package of strategies and daily tasks that I will use to develop and improve who I am, not only for myself but those who I share my life with. Penelope helped me to structure my thinking in different ways to reset a busy mind and fine-tune my outlook. I feel more confident and able to value myself a little more. These gifts are enabling me to reach and fulfil the goals I set myself.
- Jameela A., Media Professional

It has been a pleasure to work with Penelope @ Stimulus Ltd. She has a friendly and professional manner that put me at ease straight away. It is clear that she is passionate about the work that she does in the third sector and has great knowledge of all aspects. I would definitely work with Penelope again and highly recommend her to other organisations that may need some support.
- Helen Hay, Executive Director

The main thing I've gained is the awareness and presence of mind to reframe a situation. This has been huge in overcoming negative spirals and 'slumps' in my mood and thought patterns. Coaching has been so influential in my life and I'm so happy I decided to give it a try. I highly recommend Penelope; she has a calm and warm manner which invites you to share just as much as you want/need to.
- Selina D., Ph.D. Student